Tuesday April 6, 2021
Three things businesses find difficult
Number 1 - Social Media
“I know I should be doing more social media but to be honest I don’t seem to have time or even know what to say about myself, my business, or our products. I feel really cheesy promoting my business and then I think, who would want to hear that!”
Number 2 - Recognising it's time for a new website
“I have an old website that I never update. I don’t know where to start and now it’s so old I can hardly bear to even think about it. Where to even begin and then I convince myself no one looks at my website anyway so it’s not killing my business.”
Number 3 - Choosing a digital marketing agency
“I don’t trust anyone who works in digital technology. I think they all want to bombard me with jargon, confuse me, and then make me feel useless. And how do I know I can trust what they say?”
The three comments above are the most common reasons why businesses don’t embrace social media, look smarter online or make business change.
Which is a huge shame because each of these areas can be so easily addressed with the right help and support.
But we totally understand why you may feel that way.
We used to have days when we couldn't think about what we wanted to say on our social media. What was of interest, what should we share that someone would want to hear, read or see!
That's why we now plan ahead and think about our messages for the coming weeks and create a workable marketing strategy.
We also manage social media for a select number of businesses.
A new website can seem daunting, but the reality is, it doesn’t have to be.
Find a web designer you trust and let them do everything for you. Look for recommendations, and watch them on social media to see if you like what they do, say and build.
Our web designers do all the hard work with our help.
An agency's role is to advise on design, website functionality, look and feel, write the content for you, if required, sort out photography and help you with identifying relevant keywords. At madcreative we create a design mock-up of the website so you get a feel of what can be created following your brief.
A website is a vital business marketing tool.
As an agency, we are constantly learning ourselves and we totally understand that teaching you about technology, software integrations and plugins that will work for your business is our role. We never bombard you and we will always explain everything clearly.
What is the point of isolating you, making you feel frustrated and then expecting you to do business with us?
We only build websites that can be easily edited, as required, but most of all we like to run the project from start to finish so you, the business owner, can enjoy the experience.
These three things might be holding your business back - but don't let them, ask for help.